It is my pleasure to announce that Channel 4’s investment arm, 4iP, has invested in Patients Know Best. Dan Heaf blogs beautifully, and the full post is worth reading:
To my mind Cambridge based Patients Know Best is a game-changing, noise making and innovative web start-up that sets out to fix a vital yet broken aspect of our healthcare system.
When I first talking to the 4iP team, I was delighted to learn about Channel 4’s three founding pillars:
- inspire change
- make trouble
- be first
These are the same values that drive us at Patients Know Best, although we had never summarized them in such a cool trio. We look forward to working with the 4iP team to continue transforming health care systems around the world for the benefit of patients.